Therefore, I would like to share the story of run.events<\/a> with you here.<\/p>\n\n\n\n An average event organizer uses six different (disconnected!) tools for organization of only one event (this number can grow), in addition to using hundreds of Excel spreadsheets. Even this sentence alone is enough to make the brain go spinning. I know this very well from organizing CollabSummit<\/a> and CloudSummit<\/a>. There are various event management platforms available on the market, we have used some of them, we have tried some of them, and we have got sales pitches and demos for the most of them. And all of them suffer from the same disease: they cover some aspects of the event organization (some better, some worse), and none of them is actually capable of helping us to manage our event business as a whole.<\/p>\n\n\n\n On top of that, all of the platforms that we have seen require high upfront payments, installation and configuration costs, and often even require external consultants (!) in order to ramp up a functioning system or even to be present (!!!) at the event.<\/p>\n\n\n\n Sometimes during the pandemic summer of 2021, after we realized that we cannot buy software which we need, the developer in me came up a crazy idea, which was effectively the only viable alternative left: we will make it ourselves. Isn\u2019t it always crazy moments like that, which get great stories started?<\/p>\n\n\n\n Yesterday, after almost 200 000 lines of manually written code, run.events<\/a> went live. \u201cDogfood\u201d live, that is. We will be organizing CloudSummit 2022 on it, and we have already successfully sold our first tickets.<\/p>\n\n\n\n We have built run.events<\/a> in the cloud. In Azure, to be more specific. It is built entirely as a SaaS platform: organizers, attendees, speakers, sponsors can visit the site, create an account, and start whatever they intend to do \u2013 organize an event, buy tickets, submit sessions. It will be instantly ready-to-use, without the need to reach out to our sales team for customized price offer, or software demo. We will not be haunting people with the dreadful sales calls. Create an account and try it. If you like it, use it. Event organizers will be able to start creating their event, or simply to test features by creating a free test event. A well-designed, user-friendly and clearly structured user interface (enriched by short explanatory videos) will guide them through all the features and help them to make the best possible use the platform.<\/p>\n\n\n\n For private events (your beloved one\u2019s birthday party, family events, etc), run.events<\/a> will forever be free to use. Actually, as long as people don\u2019t earn money on their events, run.events<\/a> will be free, including all of the the features. Furthermore, we will also make run.events<\/a> free for charities, NGOs and community projects (they will have to reach to us for that). Commercial event organizers will be charged according to a pricing model which is based on ticket sales commission, with no upfront costs, similar to what well known ticketing tools do. There will be one crucial difference, though: we will be offering a fully integrated enterprise system, not just ticket sales. That pricing model will enable event organizers to avoid upfront costs and financial risks, and to pay for the software according to their financial success.<\/p>\n\n\n\n Back in October 2020, we have organized the \u201cNetworking Day\u201d, the first event in our industry which has been organized completely in VR. Again, we have used yet another (disconnected) technology which didn\u2019t really work well for many reasons. Many events have been doing similar things after us, and they all suffered from the very issues we did.<\/p>\n\n\n\n However, it is the fact that event organizers\u2019 problems have been further amplified by the global COVID-19 pandemic, which has overnight shifted most of the events towards digital format. As offered today, \u201cstandard\u201d digital events focus on video streaming, and neglect all other aspects of events, such as business networking, meetings and casual conversations. That is reducing digital events merely to learning platforms (making them compete with YouTube channels!) and completely neglecting networking and trade show elements, mostly reducing sponsors\u2019 digital presence to a web site with chat functionality.<\/p>\n\n\n\nHello, run.events<\/strong>!<\/h2>\n\n\n\n
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<\/figure>\n\n\n\nre:virtual – run.events goes metaverse. For us, it is not just a buzzword.<\/h2>\n\n\n\n